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UnMarketing: Stop Marketing. Start Engaging, Books Central

UnMarketing: Stop Marketing. Start Engaging

Stop marketing. Start UnMarketing.No one likes cold calls at dinnertime, junk mail overflowing your mailbox, and advertisements that interrupt your favorite shows. If this is "marketing," then the world would probably prefer whatever is the opposite of that.If you're ready to stop marketing and start engaging, then welcome to UnMarketing. The landscape of business- More »

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