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Let’s Get Real or Let’s Not Play: Transforming the Buyer/Seller Relationship, Books Central

Let’s Get Real or Let’s Not Play: Transforming the Buyer/Seller Relationship

The new way to transform a sales culture with clarity, authenticity, and emotional intelligence. Too often, the sales process is all about fear. Customers are afraid that they will be talked into making a mistake; salespeople dread being unable to close the deal and make their quotas. No one is happy. Mahan Khalsa and Randy Illig offer a More »

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