Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust
The New York Times and Wall Street Journal bestseller-now in a new, updated paperback editionToday's online influencers are Web natives who trade in trust, reputation, and relationships, using social media to accrue the influence that builds up or brings down businesses online. In Trust Agents, two social media veterans show you how to tap into the power More »