A comprehensive and practical, step-by-step guide to pricing analysis and strategy development. The Strategy and Tactics of Pricing shows readers how to manage markets strategically–rather than simply calculate pricing based on product and profit–in order to improve their competitiveness and the profitability of their offers. The fifth edi More »
| 5 stars | 4 |
#5 Stars: 12 , #4 Stars: 2 ,
Average Review : 4.5 of 5.0, produced from 35 customer reviews.
Average Review : 3.6 of 5.0, produced from 286 customer reviews.
Average Review : 4.0 of 5.0, produced from 7 customer reviews.
| Product Specification | |
|---|---|
| Available | Yes |
| Binding | Hardcover |
| EAN | 9780136106814 |
| Edition | 5 |
| ISBN | 0136106811 |
| IsEligibleForTradeIn | 1 |
| Label | Prentice Hall |
| Manufacturer | Prentice Hall |
| NumberOfItems | 1 |
| NumberOfPages | 352 |
| PackageQuantity | 1 |
| ProductGroup | Book |
| ProductTypeName | ABIS_BOOK |
| PublicationDate | 2010-03-12 |
| Publisher | Prentice Hall |
| Studio | Prentice Hall |
| Title | The Strategy and Tactics of Pricing: A Guide to Growing More Profitably |
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