You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice. What do Starbucks and JetBlue and KrispyKreme and Apple and DutchBoy and Kensington and Zespri and Hard Candy have that you don't? How do they continue to confound critics and achieve spectacular growth, leaving behind former tried-and true brands to gasp thei More »
| 5 stars | 4 stars | 3 | 2 | 1 |
#5 Stars: 30 , #4 Stars: 17 , #3 Stars: 6 , #2 Stars: 4 , #1 Star: 5
Average Review : 4.6 of 5.0, produced from 66 customer reviews.
Average Review : 4.4 of 5.0, produced from 27 customer reviews.
| Product Specification | |
|---|---|
| Available | Yes |
| Author | Seth Godin |
| Binding | Hardcover |
| EAN | 9781591843177 |
| Edition | New |
| ISBN | 1591843170 |
| Label | Portfolio |
| Manufacturer | Portfolio |
| NumberOfItems | 1 |
| NumberOfPages | 224 |
| PackageQuantity | 1 |
| ProductGroup | Book |
| ProductTypeName | ABIS_BOOK |
| PublicationDate | 2009-11-12 |
| Publisher | Portfolio |
| ReleaseDate | 2009-11-12 |
| Studio | Portfolio |
| Title | Purple Cow, New Edition: Transform Your Business by Being Remarkable--Includes new bonus chapter |
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