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Internet, Mail, and Mixed-Mode Surveys: The Tailored Design Method, Books Central

Internet, Mail, and Mixed-Mode Surveys: The Tailored Design Method

A complete, start-to-finish guide for every researcher to successfully plan and conduct Internet, mail, and telephone surveys, Internet, Mail, and Mixed-Mode Surveys: The Tailored Design Method, Third Edition presents a succinct review of survey research methods, equipping you to increase the validity and reliability, as well as response rates, of your surveys. Now thoroughly u More »

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