The classic (and irreverent) bestselling guide to creating great advertisingHey Whipple, Squeeze This has inspired a generation of ad students, copywriters, and young creatives to make their mark in the industry. But students need new guidance to ply their craft now in the digital world. This new fourth edition explains how to bring brand stories into interactive, dyn More »
| 5 stars | 4 stars | 2 | 1 |
#5 Stars: 29 , #4 Stars: 10 , #2 Stars: 2 , #1 Star: 2
Average Review : 4.3 of 5.0, produced from 10 customer reviews.
Average Review : 4.5 of 5.0, produced from 10 customer reviews.
Average Review : 4.8 of 5.0, produced from 122 customer reviews.
| Product Specification | |
|---|---|
| Available | Yes |
| Author | Luke Sullivan |
| Binding | Paperback |
| Creator | Sam Bennett |
| EAN | 9781118101339 |
| Edition | 4 |
| ISBN | 1118101332 |
| Label | Wiley |
| Manufacturer | Wiley |
| NumberOfItems | 1 |
| NumberOfPages | 400 |
| PackageQuantity | 1 |
| ProductGroup | Book |
| ProductTypeName | ABIS_BOOK |
| PublicationDate | 2012-03-06 |
| Publisher | Wiley |
| ReleaseDate | 2012-02-10 |
| Studio | Wiley |
| Title | Hey, Whipple, Squeeze This: The Classic Guide to Creating Great Ads |
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