Googled: The End of the World As We Know It

This version updated with 25 Business Maxims
A new afterword
Seventeen Chapters
four part book "The fullest account yet of the rise of one of the most profitable, most powerful, and oddest businesses the world has ever seen." -San Francisco Chronicle Just eleven years old, Google has profoundly transformed the way we live and work-we've all been Googled. Esteemed media writer Ken Auletta uses the story of Google's rise to explore the future More »