This marketing classic has been expanded to include new commentary, new illustrations, and a bonus book: The 11 Immutable Laws of Internet BrandingSmart and accessible, The 22 Immutable Laws of Branding is the definitive text on branding, pairing anecdotes about some of the best brands in the world, like Rolex, Volvo, and Heineken, with the signature savvy More »
| 5 stars | 4 stars | 3 | 2 | 1 |
#5 Stars: 67 , #4 Stars: 26 , #3 Stars: 14 , #2 Stars: 5 , #1 Star: 15
Average Review : 4.8 of 5.0, produced from 44 customer reviews.
Average Review : 4.7 of 5.0, produced from 18 customer reviews.
Average Review : 4.5 of 5.0, produced from 16 customer reviews.
| Product Specification | |
|---|---|
| Available | Yes |
| Binding | Paperback |
| EAN | 9780060007737 |
| Edition | 1st |
| IsAdultProduct | 0 |
| ISBN | 0060007737 |
| Label | HarperBusiness |
| Manufacturer | HarperBusiness |
| NumberOfItems | 1 |
| NumberOfPages | 272 |
| PackageQuantity | 1 |
| ProductGroup | Book |
| ProductTypeName | ABIS_BOOK |
| PublicationDate | 2002-09 |
| Publisher | HarperBusiness |
| ReleaseDate | 2002-09-17 |
| Studio | HarperBusiness |
| Title | The 22 Immutable Laws of Branding |
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