 “Whether I’m pitching a potential client or creating a blockbuster ad campaign, I’m always thinking about how to make the message smaller so the impact will be bigÂger. Terri Sjodin has codified the science of getting this right.†—Linda Kaplan Thaler, CEO of The Kaplan Thaler Group and best-selling coauthor of The Power of Small and More »
| 5 stars | 4 | 3 stars | 1 |
#5 Stars: 3 , #4 Stars: 1 , #3 Stars: 4 , #1 Star: 1
Average Review : 4.3 of 5.0, produced from 48 customer reviews.
Average Review : 4.9 of 5.0, produced from 23 customer reviews.
Average Review : 4.2 of 5.0, produced from 31 customer reviews.
| Product Specification | |
|---|---|
| Available | Yes |
| Author | Terri L. Sjodin |
| Binding | Hardcover |
| Brand | Brand: Portfolio Hardcover |
| EAN | 9781591845485 |
| Edition | Revised |
| Feature | Used Book in Good Condition |
| ISBN | 1591845483 |
| Label | Portfolio |
| Manufacturer | Portfolio |
| NumberOfItems | 1 |
| NumberOfPages | 240 |
| PackageQuantity | 1 |
| ProductGroup | Book |
| ProductTypeName | ABIS_BOOK |
| PublicationDate | 2012-08-30 |
| Publisher | Portfolio |
| ReleaseDate | 2012-08-30 |
| Studio | Portfolio |
| Title | Small Message, Big Impact: The Elevator Speech Effect |
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